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Print is powerful. Rewarding. It delivers a wallop of results.

Need proof? Here are the facts, trends, resources and white papers that back it up. They speak to what we've known all along—print is truly valuable.

Archive for February 2008

Posted
Feb 14, 2008
by the PA Team

The Value of Print

Filed under: Marketing Strategy, Statistics, Studies

Response rates from personalized print campaigns are out of this world. Get the facts on how print performs—and who’s responding to it—from experts such as: InfoTrends, Caslon & Company, U.S. Postal Service, Mail Moment

Keeping the Promises You Make

Filed under: Marketing Strategy

Get a glimpse inside the mind of Jeff Hayzlett, CMO and VP of Kodak’s Graphic Communications Group.