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The Print Council

Print is powerful. Rewarding. It delivers a wallop of results.

Need proof? Here are the facts, trends, resources and white papers that back it up. They speak to what we've known all along—print is truly valuable.

Archive for the ‘Market Segments’ Category



Posted
May 26, 2008
by the PA Team

Growing Print, Online Collaboration Yielding Mutual Benefits

This article will get you thinking about your marketing tactics and target audiences. It reminds us as marketers that print and online marketing don’t compete—they work hand in hand.

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Posted
Nov 3, 2007
by the PA Team

Reaching Boomers with Mail

Seventy-seven million people make up the baby boomer generation. This study, conducted by the United States Postal Service, delves into the perception vs. reality of this demographic.

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